Modern businesses are constantly searching for ways to remain more competitive by delivering valuable products and services to their customers. Finding a novel way to appeal to current and prospective clients can make the difference between being a leader in their field or watching the competition from the sidelines. In the current business landscape, consumers are more likely to be interacting digitally through the Internet as opposed to face-to-face encounters.
Poorly performing databases and applications are a sure-fire way to annoy the market segment you want to attract. It’s hard enough to cut through the noise to get people to find your product among the choices provided through digital commerce. Once you get them to your site, the last thing you need is to present them with an unsatisfactory user experience.
Research has shown that a one-second delay in response time can impact how a user views the application and delays of ten seconds require status indicators to maintain their interest. In the ultra-competitive marketplace we inhabit, you might only get one chance to impress potential customers before they opt for an alternate solution. You need it to be your best shot.
Improving Database Performance
The majority of applications that provide useful information or services to consumers make use of databases. Therefore, a logical place to start when looking for ways to create a stellar user experience is with the performance of the databases that are powering your apps. Here are some things to look at when trying to make your website or databases run faster.
If customers are accessing your application through a website, it needs to be properly optimized before looking at the underlying database. Several easy changes can have a substantial impact on the speed at which your website services your customers.
The database behind the website offers multiple opportunities to improve the overall performance experienced by your clients and customers.
Focusing on SQL Queries
Tuning a database’s SQL queries can be a complex and time-consuming task. There are some specific items that best practices indicate as prime areas of focus for individuals involved in this undertaking. Among them are:
These are just a few of the improvements that can be made to SQL queries that can have dramatic effects on how your databases perform.
Selecting the Right Tool
Database teams can address the issue of tuning SQL queries randomly and may obtain some useful results through trial and error. A better solution is to use an effective tool like IDERA’s DB Optimizer. The application provides database professionals with a wide array of features designed to facilitate the optimizations of their SQL queries. You can tune queries on SQL Server, Oracle, Db2, and Sybase from a common interface for enhanced productivity.
Some of the specific tuning assists offered by this versatile database tool are:
In simple terms, DB Optimizer makes it possible for database teams to engage in the productive tuning of the SQL queries at the heart of their systems. The tool provides a viable solution for keeping your databases performing at peak efficiency and keeping your customers satisfied.
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